For your every desire…in the kitchen!

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For the first time Molino Casillo launches 4 commercials dedicated to their products with an exceptional testimonial: Luca Argentero. Production of the commercials was handled by Wonder Project with creative direction by Stefano Pulcini and Daniele Bufalini and direction by Tommaso Lusena, media planning by Brandinghero. Since 1958, the Casillo Group has been producing and marketing excellent quality flour and semolina. A family history that for over sixty years has projected into the future with experience and passion. The commercials ironically tell the story of the relationship between Luca Argentero and his "family" by very naturally placing Molino Casillo flours in the context of a family kitchen. In each commercial Luca, with imagination and creativity, manages to fulfill, thanks to Molino Casillo products, every wish of his family members, concluding each story with the claim... "Molino Casillo flours, for your every wish... in the kitchen!" Production of the commercials was handled by Wonder Project with creative direction by Stefano Pulcini and Daniele Bufalini and direction by Tommaso Lusena, media planning by Brandinghero.