PEC Grand Opening 2021

Wonder Project handled the production of the Grand Opening event of the Porsche Experience Center Franciacorta on behalf of Porsche Italia S.p.A. The grand opening of the world's largest Porsche Experience Center thrilled 300 select guests and took place on a symbolic date, Sept. 11 to the Anglo-Saxon 9.11, or 911, Porsche's iconic model par Excellence. The opening ceremony was conducted by Giorgia Surina who, together with Porsche Italy CEO Pietro Innocenti, led guests up to the exciting ribbon-cutting ceremony that also featured Oliver Blume, Chairman of the Board of Directors of Porsche AG, Detlev von Platen, Member of the Board of Directors Sales and Marketing of Porsche AG, and Mark Webber, Porsche Brand Ambassador.